About Us


Company Overview

Premier Tobacco Auction Floors  (Private) Limited  began its operations in 2012  and  is a company that aims to provide an efficient platform for tobacco farmers , tobacco merchants and tobacco buyers  to competitively sell, bid and buy  Zimbabwe’s finest Virgin Flu cured Tobacco. Premier Tobacco Auction Floors (Private) Limited provides also provides agronomy support to its farmers through contracting and technical advice. We continually strive for the global marketing of  Zimbabwe’s  flavourful tobacco through  export  of the Virgin Flu cured Tobacco tobacco to world markets

Our Markets

Premier Tobacco Auction Floors (Private) Limited provides first class services  to all the farmers in Zimbabwe and our  farmer client portfolio consists of 60% small scale farmers and 40% commercial farmers

Our tobacco is sold to various merchants at the auction floor  who export to the world market

Premier buys and exports tobacco for distribution in Asia, Africa and Europe


Premier Tobacco Auction Floors  recognises that farmers  need more than just a place to sell their tobacco  and aims to ensure that the premises is well equipped to  cater for the farmer while on site. The following services  and amenities are available to our valued farmers.

  • Commercial Banks
  • Flea Markets
  • Groceries Wholesalers
  • Tobacco Seed Station
  • Bar and Entertainment Area (open 24/7)
  • Showers
  • Canteen